Posts Tagged ‘Minivan’

Maruti Suzuki unveils India’s first Life Utility Vehicle – ‘Ertiga’

The old logo of Maruti Suzuki India Limited. L...

The old logo of Maruti Suzuki India Limited. Later the logo of Suzuki Motor Corp. was also added to it (Photo credit: Wikipedia)


Maruti ERTIGA (Photo credit: Balaji.B)

Car market leader Maruti Suzuki India Limited, unveiled industry’s first Life Utility Vehicle– Ertiga here today. With Ertiga, the Company formally announced its much awaited entry in the Utility Vehicle (UV) segment. Ertiga strengthens the product portfolio of the market leader and also creates an all new Life Utility segment at an attractive price point.

In recent years, MPVs have emerged as the fastest growing sub-segment among UVs, showing a growth of around 20 percent (3-year CAGR). MPVs presently account for around 10 % share of the Indian automobile industry. Ertiga is positioned as a Life Utility Vehicle.

Speaking at the launch, Mr. S. Nakanishi, Managing Director and CEO said,“Ertiga is a major step forward for Maruti Suzuki. Many urban families in India are now looking for a vehicle that offers more space and flexibility than a sedan, without being bulky, bland and expensive like a Utility Vehicle.These families are currently having to compromise, and settle for a vehicle which does not meet their lifestyle needs. The Ertiga is designed for these customers. Itis another example of our ability to pack power, performance, space and features in a compact package.”

Global launch

Designed primarily for India at Suzuki, Japan, Ertiga represents aspirations of young urban Indian families that are active and connected. It also displays Suzuki’s ability to bring compactness, style and high fuel efficiency to Utility Vehicles. India is the first market to sell Ertiga, followed by other South East Asian markets.

Ertiga: A unique package

On the first glimpse, the Ertiga displays the distinct UV outline, but under the monocoque frame lies the car DNA which makes Ertiga special.

The Ertiga is an attractive option for customers looking to upgrade to a sedan. Besides, families who had to earlier settle for Utility Vehicles now have an option that is stylish, plush, spacious and attractively priced.

The initial test drive reports on Ertiga have complemented its car like ride and handling capabilities while offering UV like space, and power, performance, fuel efficiency.

It is stylish and contemporary, not huge and overbearing
Offers flexi-seating to accommodate 5+2 people (2+3+2) and a lot of baggage
Compact, easy to drive, park and maneuver.
Plush interiors and upscale features
High on performance
Having set the highest benchmarks across segments on ‘lowest cost of ownership’, Ertiga simply expands the experience in terms of fuel efficiency.
Attractively priced
Technical Specifications
Length: 4265mm
Width: 1695mm
Wheel base:2740 mm
3-row flexi-seating (5+2) = 7 seating with 240mm sliding (For 1st& 2nd row)
Cargo Space: Flexible 135Ltr (7Seating mode) to 735ltr (2 Seating mode)
Transmission: 5-speed manual
Ground clearance: 185 mm
Turning radius: 5.2 mm
Gross vehicle weight: 1760 Kg (Petrol) to1845 kg (Diesel)
Fuel Tank Capacity: 45 litres
Suspension: McPherson Struts (front) and torsion beam (rear)
Tyres:185/65R15 (Alloy on Z trim)
Safety: Front Dual SRS airbags
ABS with Brake assist & EBD
Security alarm
Technology beast

Ertiga carries forward the sporty, dynamic, bold and aggressive design philosophy of Swift platform. Under the hood of the petrol variant lies the all new powerful K-Series, 1373cc VVT (K14B) engine.The diesel variant is powered by the highly acclaimed 1248cc DDiS VGT engine.

Unveiling K14B Engine

With the K14B unveiling, Maruti Suzuki strengthens its acclaimed K-series engine portfolio. K14B is the third engine in the K-series technology introduced by Maruti Suzuki. The earlier K-series engines, K10B and K12M, power most of the Company’s high selling models.

K14B carries forward the trusted and tested attributes of K-series engine technology such as light weightedness, high fuel efficiency, excellent power, low running and maintenance costs, and low noise, vibration and harshness.

Engine Power Torque Fuel Efficiency *
Petrol K14B1373 cc VVT 95ps@6000rpm 130nm@4000rpm 16.02 kmpl
Diesel D13A 1248cc DDiS VGT 90ps@4000rpm 200nm@1750rpm 20.77 kmpl
* test results as per Rule 115 of CMVR


Body Color & Variants
Ertiga is offered in six trim levels (LXi, VXi, ZXi(Petrol)&LDi, VDi, ZDi(Diesel) and seven colours:


Character Colour : Serene Blue Ecru Beige Firebrick Red Granite Grey
Dusky Brown Superior White Silky Silver


Introductory Price Ex-showroom, Delhi (Rs in lakh)


Variant Price Variant Price
Ertiga LXi 5.89 Ertiga LDi 7.30
Ertiga Vxi 6.60 Ertiga VDi 7.90
Ertiga Zxi 7.30 Ertiga ZDi 8.54

Analysts see Ertiga driving Maruti

The old logo of Maruti Suzuki India Limited. L...

The old logo of Maruti Suzuki India Limited. Later the logo of Suzuki Motor Corp. was also added to it (Photo credit: Wikipedia)


Maruti ERTIGA (Photo credit: Balaji.B)

Ertiga, the newest offering from the Maruti Suzuki stable that aims to create a new segment within the multi-purpose vehicle (MPV) space, has got a huge thumbs-up from analysts.

They feel with Ertiga, the company has a strong product in terms of value of money, design, mileage and pricing, which would give it a strong footing in the 370,000 unit per annum utility vehicle (UV) market, where it did not have a presence. With an attractive introductory price proposition (Rs589,000 -845,000), Ertiga poses a challenge to current leaders Toyota’s Innova (starting price: Rs914,000) and M&M’s Xylo (starting price: Rs734,000).

Toyota and M&M have a combined volume of 9,000 units per month. While Maruti is targeting 4,000-5,000 units per month, analysts see it selling 2,000-3,000 units.

Kaushal Maroo and Keyur Vora, analysts, Religare Capital Markets, said, “The Ertiga will occupy a niche between premium hatchbacks and larger utility vehicles. Given its brand equity and reach, we expect the Ertiga to clock a monthly run-rate of 3,000 units.”

MPVs accounts for 10% of the total passenger vehicle market and in the past three years have outpaced car volume growth. According to industry estimates, about 10 million vehicle owners are looking for an upgrade, which spells a huge opportunity for Ertiga.

Hitesh Goel, analyst, Kotak Institutional Equities Research, said, “It could be attractive for a customer who is buying Xylo, Sumo Grande and Tavera as it is more compact and offers better value than these models (better fuel efficiency and lower price). However, Ertiga is under-powered compared with Xylo and Innova.”

Maruti is looking to differentiate the vehicle on two counts—its sedan-like handling, better driveability and fuel efficiency —16.02 / 20.77kmpl for petrol/diesel variants.

Jatin Chawla and Akshay Saxena, research analysts, Credit Suisse, said, “The Ertiga is around 30% lighter than the Xylo. Hence, despite its significantly smaller 1.3 litre diesel engine than Xylo’s 2.5 litre engine, the differences in power and torque are not as significant. Moreover, the Ertiga is built on a monocoque design (like the XUV), compared to a body on a frame chassis in the Xylo. Hence, the handling is much better, which should appeal to the personal segment.”

However, the competition would follow soon.

While Renault is introducing compact SUV Duster, Ford is bringing in the EcoSport, Nissan is coming with Evalia, M&M mini Xylo and GM is planning a new MPV.

“These products are likely to be priced between Rs 600,000 and Rs 10,00,000,” said Aditya Makharia and Ritesh Gupta, analysts, JPMorgan.

Deepak Jain, equity research, MF Global, said a number of compact MPVs are to be launched this fiscal but the Ertiga’s launch provides Maruti a head-start.

Meanwhile, Maruti will start exporting Ertiga to Indonesia by end of the next month.

Mahindra’s Xylo gets a facelift, price raised by Rs. 15,000

Mahindra Group Logo

Mahindra Group Logo (Photo credit: Wikipedia)

New Delhi

Auto maker Mahindra & Mahindra has introduced new features in its multi-purpose vehicle (MPV) Xylo. Its price has also been raised by Rs. 15,000.


Xylo’s 2012 version comes at a price of Rs. 7.37 lakh exshowroom in New Delhi.


Xylo now comes with a Mhawk engine in top end E9 model and voice command technology (VCT) for vehicle control.



The MPV now sports new changes in its exteriors. It now comes with a new front grille, bonnet design with integrated Mahindra logo, new headlamps, chrome accents, black footstep, sporty roof rails and sporty illuminated spoiler.

The steering now comes with audio control along with new floor console and two tone walnut brown interior theme. Xylo has also been equipped with Italian leather upholstery and wood finish chrome insert.

Thanks to :: NDTV

Ertiga, Maruti Suzuki :-Compact SUV

Maruti Suzuki has just released the teaser images of its all-new premium compact multi-purpose vehicle (MPV) – the Ertiga. The newest MPV from Maruti is slated for its official debut at the upcoming 2012 Auto Expo, which will be held in New Delhi from January 5-11. The Ertiga MPV, when officially launched will be available in both petrol and diesel variants, with the latter being sourced from Fiat India. The petrol variant will be powered by a 1.4-litre K series powerplant that produces 95PS of power and 128Nm of torque, while the diesel variant will don a 1.3-litre Fiatengine that will produce less power than the petrol car.

Along with the Ertiga, Maruti Suzuki will also be showcasing a new concept compact SUV that will take about two years to be production-ready and will also present the brand new K-14 VVT engine technology at the upcoming 2012 Auto Expo.

The old logo of Maruti Suzuki India Limited. L...

The old logo of Maruti Suzuki India Limited. Later the logo of Suzuki Motor Corp. was also added to it (Photo credit: Wikipedia)

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