Here comes Vdio: Janus Friis’ video service launches private beta in UK and US


Vdio, the online video service founded by Skype co-founder Janus Friis, is finally emerging from stealth mode. The company just launched a new homepage, which touts a private beta test, and comes with a few surprises: Vdio is getting ready to launch in the U.K. as well as in the U.S., and a screenshot of the service as well as the site’s Terms of Service reveal a purely transactional business model. In other words: It won’t directly compete with Netflix (s NFLX), but is instead targeting iTunes (s AAPL) and Vudu. (s WMT)

That’s a notable change of tune from October 2011, when GigaOM first broke the story of Vdio’s existence. Back then, everything pointed to Vdio going into the video subscription business, and leaks in the following months hinted at plans to combine a Netflix-style subscription with transactional VOD. Those plans have seemingly been scrapped, and the…

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